Client: Northumberland National Park
Role: Branding | Marketing literature design | Advertising design | Guidebook design | Graphic interpretation | Graphic design management | Illustration

Brand design

Hadrian’s Cavalry is an internationally important series of events and exhibitions taking place at ten different venues along Hadrian’s Wall from Easter to September 2017. The exhibitions showcase rare and beautiful Roman cavalry artefacts and helmets from around Europe, highlighting the role of the cavalry along the Wall. The events include Turma! – the largest Roman re-enactment event ever to take place in the UK.

Bivouac was commissioned by Minerva Heritage (working with Nigel Mills Heritage on behalf of Northumberland National Park) to design the branding, and then the marketing literature and advertising (print, digital and external), as well as designing a character and interactive panel  aimed at children and families, to be used at the Tall Ships event.

In a separate contract, we worked with Leach Studio to design the graphics and infographics for the ten exhibitions taking place at Senhouse Roman Museum, Tullie House Museum and Art Gallery, The Roman Army Museum, Vindolanda, Housesteads Roman Fort, Chesters Roman Fort, Corbridge Roman Town, Great North Museum: Hancock, Arbaia Roman Fort and Segedunum Roman Fort and Museum.

AdVan – large scale external advertising . Photo © Nicholas Henderson

52 pp A5 exhibition guide

A3 folded tourism leaflet

Turma leaflet

DL leaflets with the Turma! sub-brand

National publicity. Telegraph April 2017

Hadrians cavalry

Exhibition at Tullie House, Carlisle

Cavalry helmets on display at Segedunum Roman Fort and Museum

External panels at Chesters Roman Fort, Chollerford

We designed a character for children, called Victor

Panels and display of spear heads at Housesteads Roman Fort

Harriet from Leach mounting spearheads at Housesteads Roman Fort

3D plywood horse (actual size) at Segedunum Roman Fort and Museum, Wallsend

All exhibition photos  © Leach Studio